
Delivering Veganuary in our new Unconventional trucks
It may be the final run up to Christmas but at Midland Chilled Foods we have one eye firmly on Christmas and the other on the New Year.
We all know that the food industry never really sleeps, hospitality is open seven days a week and we’re here to support our customers to help them stay well stocked.
With January on the horizon, we’re also mindful of Veganuary and the opportunity for operators to maximise the growing demand for plant based and meat free menu options. We know that consumers want to try something different when they eat out and if people are looking to reduce their meat consumption, Veganuary presents an opportunity for vegans, vegetarians, flexitarians and meat reducers alike.
In readiness for Veganuary, we’ve just unveiled our new truck design which you’ll see on our new HGV trucks up and down the UK.
Designed to showcase our Unconventional plant based burgers, the trucks show a delicious looking burger which is in fact plant based!
If you’d like to find out more about our Unconventional Burgers, available in both retail and wholesale packaging then take a look here.
To talk to us direct, get in touch and we can tell you more about how the Unconventional Burger can work for your business. And, we’ll also be launching an exciting promotion ready for operators, with an excellent money off deal! Ask for details.
We’ll also be launching an Unconventional Chickenless Fillets in the New Year – watch this space to find out more!